Data Cleaning

Dial4marketing know only too well that one of the biggest hassles for businesses maintaining their own marketing is keeping an up to date contact database, something that is integral to the success of a campaign. The major cause of hassle in keeping a reliable database is the staff turn around of other companies, name changes, and company liquidations. It is no big secret that accurate, clean data produces the best results.

Dial4marketing will take this problem from you by ensuring your current database is accurate. We will identify and, where necessary, correct the names of key contacts, company size, company name and address. Once we have cleansed your database it will be much easier to ascertain who should be contacted, once we have generated your leads and wish to secure appointments. Marketing campaigns show results much quicker when targeted at the decision makers, removing the need to move through the chain of command.

Contracting us to clean your database will ensure that your information isn’t sent to; representatives who no longer work with the company, businesses that have gone into administration, or business that have changed their business model. Instead you can focus your entire budget on accurate consumer information.